Augustus Rivers

Augustus Rivers

20+ years | Brand. Web. Product. Systems.

*also known as Augustus Rivers Brightman and Augustus Brightman in various works.

Design is the art of making the invisible visible.

Experience

Offlabel

Designer & Developer

December 2022 - Present • Vermont, United States

I apply design and technical building knowledge to brand identities, software, and systems. My process focuses on understanding strategy, identifying where systems strain, and testing ideas in real time to build what people trust and use. Previous clients include startups, international nonprofits, and technical organizations.

Career Break

Bereavement

August 2018 - December 2022 • Vermont

Career break following the loss of my mother after nearly twenty years as her primary caregiver during her battle with Multiple Sclerosis.

Beta Technologies

Founding team member

February 2016 - August 2018 • Vermont, United States

Built the company's foundation alongside the CEO during the stealth phase, growing it from a two-person team into a venture-backed organization.

  • Brand & Capital: Created the original brand identity including logo, website, and key collateral. Developed investor narrative and presented Beta's vision to secure early funding.
  • Aerospace Innovation: Co-inventor on U.S. Patent 11,685,533 for selectively deployable heated propulsor system. Conducted extensive simulator flight testing to determine flight envelopes, range capabilities, and performance parameters. Contributed to early-stage conceptual design of the ALIA eVTOL aircraft, using data to support down-selection and iterative improvements.
  • Operations: Managed supply chain and procurement for the first prototype build. Coordinated directly with manufacturers on aircraft components and oversaw onboarding processes.

Brightman.co

Augustus Brightman, Designer

Jan 2002 - Feb 2016 • Vermont, United States

Operated an independent practice focused on brand identity, strategy, and decision support for founders and teams operating in complex, regulated, or highly competitive markets.

  • Brand Systems: Led identity refreshes and design systems—logos, websites, and core collateral designed for consistency across teams and channels.
  • Strategy & Capital: Built investor narratives and pitch materials for early-stage ventures, sharpening positioning for fundraising conversations.
  • Competitive Intelligence: Produced deep-dive analysis and "war game" simulations to stress-test strategy in high-sensitivity contexts.

Early Career

IBM Global Services / Mayatek / Excentrus

2000 – 2008

Started my career in design and technical roles at IBM, Mayatek, and Excentrus. At IBM, I worked on the Y2K transition, upgrading systems under tight deadlines. At Mayatek, I designed manuals and marketing materials for healthcare and consumer products. As co-founder of Excentrus, I focused on the intersection of design, music, and technology, developing rehabilitation tools with GE Healthcare and creating digital assets for healthcare and intelligence clients. These roles built my foundation in problem-solving and cross-disciplinary design.

Education

University of Vermont

Bachelor of Arts

Major: Political Science and Middle Eastern Studies

Minor: Religion

Activities: Founder of the Middle Eastern Studies Club

Licenses & Certifications

Google Digital Marketing & E-commerce Specialization

Google

Issued: January 2023

Credential ID: 2F3QV3MH9G8U

Inbound Marketing

HubSpot Academy

Issued: June 2021 • Expired: July 2025

Credential ID: c48c6848ebac4d32a06409b7b9bb2579

Patents

Selectively deployable heated propulsor system

Patent number(s): 11685533, 20210380261, 11124304, 20200031478

Abstract: A selectively deployable heated propulsor system which may be integrated into vehicles, airplanes, or any other machinery configured for flight. The system includes a structural feature that includes a mounted propulsor including a rotor and a motor mechanically coupled to the rotor allowing the rotor to rotate when in an activated mode. The mounted propulsor includes a chamber configured to support a first configuration where the propulsor and the rotor are stowed and heated in an enclosed environment, and a second configuration where the rotor is deployed.

Contributed to the design of Beta Technologies' ALIA eVTOL aircraft through co-invention of the heated propulsor system and early-stage conceptual design work.

Filed: August 17, 2021 • Date of Patent: June 27, 2023

Assignee: BETA AIR, LLC

Inventors: Kyle B. Clark, Martine Rothblatt, Riley Griffin, Augustus Rivers Brightman (Augustus Rivers), Steven Arms, Herman Wiegman

View Full Patent PDF

Core Design

  • Brand Identity & Strategy
  • Typography & Layout
  • Editorial & Print
  • Application Dev/Design
  • Product & Packaging Design
  • Data Visualization
  • Map Design
  • Motion Graphics
  • WordPress Design & Development

Workflow & Ops

  • Project Management
  • *(MS Project, Asana, Slack)
  • Creative Workflow
  • Competitive Intelligence
  • Supply Chain Oversight

Tools

  • Adobe Creative Suite
  • Figma
  • Final Cut Pro
  • SketchUp
  • OnShape
  • WordPress

Volunteering

Design Ambassador Volunteer

United Nations Volunteers

August 2022 - Present • 3+ years

Volunteer design skills to various UN organizations, including UNDCO, UNDP, WHO, and UNICEF. Supported design for global campaigns. Recognized for effective collaboration and advancing organizational missions through meaningful design.

Cultural Broker

Vermont Refugee Resettlement Program

February 2015 - 2018 • Human Rights

Provided essential resources, guidance, and advocacy for newly arrived refugees. Responsibilities included transportation, education, clothing provision, and individual advocacy to ease transitional burdens and support community integration.

When I'm not designing, I'm making art & music.